Turner USA Proposes OTT Streaming Service Idea
According to remarks by Turner’s CEO, John Martin (the chief executive of the company that owns Cartoon Network and its sister channels), Turner is proposing the idea of offering its very own OTT (Over-The-Top) internet TV service. Turner’s channels are already distributed on Dish Network’s Sling Internet TV service and sister company HBO (also owned by Time Warner) already operates their HBO Go online TV service. It is not known if the idea will go into fruition, but if not, they will consider working with other internet TV providers to distribute their content.
According to Turner’s president, David Levy, the purpose of an internet TV service is to target young people who never had their own cable television service, he stated: “The goal of whatever the company does would be to capture cord-nevers, young adults who have never had cable”.