Turner Asia-Pacific Appoints Leslie Lee As Head Of Kids Content
Today (15th April), Turner Asia-Pacific has appointed Leslie Lee as Vice President of Kids Content, in his new role, Leslie will oversee Cartoon Network, Boomerang and Pogo in the Asia Pacific region. From today, Leslie will be based at Turner’s offices in Singapore and will be responsible for programming, operations, brand and franchise management as well as content for the three kids brands.
In total, Leslie has more than two decades’ experience in the entertainment industry in the Asia-Pacific region, including 19 years working with kids media brands on both linear TV and digital content distribution.
Leslie has previously worked for MediaCorp, Viacom and he was recently Executive Director of Media Networks at Disney Southeast Asia, he joined Disney in 2007. He has worked in multiple aspects of children’s entertainment broadcasting including marketing communications, programming, channel management, content localisation and acquisitions, animation development and media distribution.
In addition to his usual job, Leslie also volunteers his time mentoring media students in various higher learning institutions in Singapore, he also sits on the programming committee at the Asian Festival of Children’s Content and is a board member of Centre 42, a Singapore-based non-profit playwriting organisation.
From The Turner Asia-Pacific Press Release: Leslie Lee Appointed Head Of Content For Cartoon Network, Boomerang And Pogo In Asia Pacific
Leslie Lee has been named Vice President of Kids Content, overseeing Cartoon Network, Boomerang and POGO networks in Asia Pacific, and assumes the role today.
Based in Singapore, his responsibilities includes the programming, operations, brand and franchise management, as well as the content direction for the three brands.
Ricky Ow, President of Turner Asia Pacific, said: “It’s rare to meet someone quite so passionate about Kids content and Leslie is a great addition to our regional management team. I’m looking forward to Leslie bringing his experience, fresh perspective and new ideas to help us to grow our leadership position in the Kids space.”
Leslie has more than two decades’ experience and expertise in the entertainment industry across numerous Asian markets. This includes 19 years on Kids brands working on both linear TV and digital aspects of the business.
Leslie added: “I’m a huge fan of pop culture and animation, and I’ve now got the opportunity to work with some of the very best brands and most iconic franchises ever created. It’s a fantastic opportunity and it’s a privilege to be a part of a great team.”
His career includes spells at MediaCorp, Viacom and he was most recently Executive Director of Media Networks at Disney Southeast Asia – a company he joined in 2007. His various roles have included marketing communications, programming, channel management, content localisation and acquisitions, animation development and media distribution.
He presently volunteers his time mentoring media students in various Singapore-based institutes of higher learning, sits on the programming committee at the Asian Festival of Children’s Content and is a board member of Centre 42, a non-profit arts organisation that supports playwriting in Singapore.
Press Release in Microsoft Word .docx format: