Boomerang Now Available In Portugal On Vodafone And Nowo
Cartoon Network’s sister channel, Boomerang has finally launched in Portugal, a European Portuguese language version of the channel was originally launched in 2015, but for three years, the channel was only available in two ex-Portuguese colonies in Africa – Angola and Mozambique. At present, the channel is only available on cable operator – Nowo and IPTV operator – Vodafone. Portugal used to have the African version of Boomerang along with Cartoon Network Africa up until December 2013, but Boomerang Africa ceased broadcasting in Portugal when Cartoon Network Portugal launched in the country.
Boomerang Portugal isn’t that dissimilar to other international versions of the Boomerang TV channel, the channel has programming from Warner Bros. Animation such as Scooby-Doo, Looney Tunes and Tom and Jerry, along with contemporary animated programming from third-party studios such as Grizzy and the Lemmings and Pat the Dog. The channel’s main demographic is children aged between four and seven years old, but also targets families as a whole.
Regarding Boomerang’s launch in Portugal, Daniel González, General Manager of Turner Spain and Portugal said (translated):
“Boomerang is a very strong kids’ brand that’s very close to children. A place where they find a lot of humor and lots of fun in an environment that parents consider to be very safe. It is one of the emblems of our company and it is a great satisfaction to be able to offer it to Portuguese children”.
Jaime Ondarza, SVP for Turner Southern Europe and Africa also added (translated):
“Boomerang is one of our key brands and is distributed with great success throughout Europe, the Middle East and Africa, Portugal is a market we consider to be very important.”
During 2016, Cartoon Network has been airing new shows, new episodes and even new channels in some countries, so here’s a timeline of some of the major events that have happened around the world in the last twelve months. Note: Some dates are not exactly accurate, but was approximately around that time or it was the date when news was publicly announced.
January
1st January: Cartoon Network Southeast Asia rebranded to Check It 4.0.
4th January: Cartoon Network Latin America and Brazil rebranded to Check It 4.0.
6th January: Cartoon Network USA releases Twelve Forever pilot/minisode.
7th January: Mark Eyers Promoted To Senior Vice President Of Cartoon Network Asia-Pacific.
14th January: Cartoon Network USA premieres first stop-motion animated Adventure Time episode: Bad Jubies.
14th January: Transformers: Robots in Disguise Season 2 announced.
25th January: New Bob The Builder series premiered on Cartoonito UK.
25th January: Daniel González becomes new general director Of Turner Iberia.
29th January: Justice League Action officially announced.
All of January 2016’s blog posts can be accessed by clicking on the link below:
1st February: Lego Nexo Knights premieres on Cartoon Network UK.
3rd February: The Amazing World of Gumball, Teen Titans Go!, Ninjago, Steven Universe Nominated For Nickelodeon Kids Choice Awards.
3rd February: Cartoon Network Contributes $30 Million To President Barack Obama’s STEM Initiative.
4th February: OK K.O.! Lakewood Plaza Turbo Mobile Game Released
6th February: NBA And Cartoon Network USA Team Up For Annual NBA All-Star Jam, with a brand new Basketball themed episodes of We Bare Bears and Teen Titans Go!
6th February: Bunnicula premiered on Cartoon Network USA.
11th February: Toonami France Launched.
15th February: Cartoon Network USA released intro to the new Powerpuff Girls series, animated by Golden Wolf based in London, UK.
1st July: Cartoon Network MENA (English and Arabic) and Boomerang MENA (English and Arabic) launched, both feeds are in HD.
5th July – 7th July: Children’s Media Conference in Sheffield, UK.
9th to 11th July: Cartoon Network’s First Ever Animation Jam, animation students from around the United States worked on a series of 15 second shorts, including OK K.O.! Let’s Be Heroes.
12th July: Dreamworks: Kung Fu Panda 3 summer sponsorship on Cartoon Network UK begins, campaign features the band – The Vamps.
3rd August: Turner USA announced Cartoon Network, Adult Swim and Boomerang will be distributed on Hulu’s new live TV streaming service which will launch in 2017.
Mid August: Cartoon Network UK, Boomerang UK and Cartoonito UK announced Awesome Autumn programming lineup.
18th August – 21st August: Scooby-Doo Live: Musical Mysteries musical performance in London, UK.
31st August: IMG Worlds Of Adventure opened in Dubai, featuring Cartoon Network rides and attractions.
All of August 2016’s blog posts can be accessed by clicking on the link below:
1st September: Cartoon Network Germany and Cartoon Network Poland rebranded to Check It 4.0.
6th September: Steven Universe: The Answer book released.
7th September: Ben Bocquelet announces the end of The Amazing World of Gumball after Season 6, with a possibility for the show to continue without him.
8th September: First short-form animated series from Cartoon Network Mexico announced – Villainous.
10th September: New Saturdays Programming Block begins on Boomerang UK.
10th September: Talking Tom and Friends premieres on Boomerang UK.
11th September: Cartoon Network USA’s video on-demand app wins Creative Arts Emmy.
13th September: Cartoon Network Enterprises won two awards at Licensing Awards 2016 for Adventure Time Dr. Martens boots.
17th September: Cartoon Network programming block launched on TransTV in Indonesia.
19th September: The Powerpuff Girls “Powfactor” International campaign launched.
21st September: Cracké announced to premiere on Boomerang feeds across Europe.
23rd September: FOX and Cartoon Network announced Adventure Time themed “Couch Gag” for an episode of The Simpsons.
27th September: Once Upon An Ooo interactive Adventure Time story website wins People’s Lovie Award.
29th September: Mighty Magiswords premiered on Cartoon Network USA.
29th September: Adventure Time VR Game “I See Ooo” launches in the UK.
29th September: Cartoon Network announced that Adventure Time will end in 2018.
29th September: Cartoonito UK launched YouTube channel (see October’s posts).
All of September 2016’s blog posts can be accessed by clicking on the link below:
1st November: Cartoon Network UK started The Amazing Month of Gumball programming event.
1st November: My Knight and Me premiered on Boomerang UK.
1st November: Cartoon Network USA released Victor and Valentino pilot episode/minisode.
2nd November: Cartoon Network USA released Infinity Train pilot episode/minisode.
4th November: Cartoon Network UK won two PromaxBDA UK awards.
5th November: Boomerang EMEA’s first ever original animated series – The Happos Family premiered on Boomerang UK.
7th November: Sesame Street premiered on Cartoonito UK.
7th November: Teen Titans Go! and The Powerpuff Girls crossover special premiered on Cartoon Network UK.
8th November: Cartoon Network Battle Crashers game released.
9th November: Cartoon Network Asia-Pacific releases Lasso and Comet pilot.
10th November: Mighty Magiswords MagiMobile mobile app released in the United States.
12th November: Adventure Time themed temporary channel launched in Italy, temporarily replacing Cartoon Network + 1 timeshift channel.
14th November: Boomerang launched in Taiwan.
14th November: Clarence: Capture The Flag half-hour special premiered on Cartoon Network USA.
14th November: Cartoon Network UK partnered with triathlete Olympic medal winning Brownlee Brothers for Cartoon Network Buddy Network anti-bullying campaign.
16th November: Cartoon Network updated Powerpuff Yourself character generator now with Powfactor personality questions.
17th November: Steven Universe “Gem Harvest” special premiered on Cartoon Network USA.
18th November: Cartoon Network USA opened Powfactor pop-up shop for one weekend only in New York.
19th November: Cartoonito UK launched Twitter account.
20th November: Cartoon Network won three Children’s BAFTA awards.
26th November: World Premiere of Justice League Action aired on Cartoon Network UK.
28th November: Dragon Ball Super announced to premiere 21st January 2017 on Toonami Asia.
28th November: Cartoon Network nominated for four Annie Awards.
28th November: Cartoon Network Italy HD launched.
All of November 2016’s blog posts can be accessed by clicking on the link below:
Daniel González New General Director Of Turner Iberia
Today (25/01/2016), it was announced that Turner Iberia (Spain and Portugal) has a new general director – Daniel González. Mr. González will be in charge of Turner’s operations in Spain (Boing in co-operation with Mediaset España), TCM and TNT. He will also work with Pierre Branco, the general manager of Cartoon Network Portugal and Boomerang Portugal and will report to Jaime Ondarza, VP of Turner General Manager for Southern Europe and Africa. Mr González will also be in charge of distribution of CNN International in Iberia.
He was also general manager of Nagravision Ibérica, previously served as CEO of Sony Pictures Distribution and worked in the area of business development at Sogecable.
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